Use powerful Audience Segmentation to handpick your contacts at scale
No matter if you want to select your paying users, new leads, customers with a purchase or without it. We can help you with a simple but yet powerful tool
The kind of data you can use to filter your contacts
Contact Properties
A property is a data point related to any of your contacts. It can be a String, Date, Number or Boolean
Company Properties
A company property is a data point related to any of your company’s contact. It can be a String, Date, Number or Boolean
Tags
A tag is perfect to quickly add a piece of information to your customers
Events
An Event is an action triggered on your platform that you want to track and count
Campaigns Events
Each campaign you send in Customerly will have its own event such as open, click, and reply
Contact List
Filter by including or excluding any existing contact list, so you can be sure 100% that your target audience is perfect
This is how easy you can create dynamic lists with Audience Segmentation
Instantly get lists of contacts based on your filters.
Use advanced filters to get laser-targeted customer segments
You can mix AND and OR conditions to select your customers like a Pro
This filter will get you all paying customers who signed up in the last 7 days
6 Best Practices to use Filters like a Pro
Welcome new users
Send an email or chat message to all new users with a simple filter
Upsell to customers
Sell more to your current customers with automated email based on user behaviours
Small-task recovery
When a user is exploring your services but not convinced yet, you can follow up with automated messages
Get answers from your customers
Ask your customers how to improve your product with surveys in combination with filters
Deliver NPS
Pick active users and send them the NPS surveys after 30 days of usage and you will get an accurate NPS score
Deliver Newsletters
Build a list with your subscribers from your blog or Facebook ads and send only to them a newsletter
Start automating your marketing today
Create astonishing human customer service that leads to long term success for your business
Frequently Asked Questions
Here we collected some of the answer you might be searching for
What is Audience Segmentation?
Audience segmentation is the capability of splitting your customer base in different audiences to deliver tailored messaging for better marketing results
What is the purpose of audience segmentation?
The Audience segmentation allows your team to create different group of customers based on the same filters (tags, properties, events). This way you can select easily the next customer base list to deliver a laser-targeted newsletter
Why is Audience Segmentation important?
By using Audience Segmentation you can deliver better results with your campaigns without bothering or disappointing people not interested in your services. By focusing on the right audience you will be able to get more results and people more interested in your message
